A hundred landing pages. One campaign that works.

Businesses in the US and UK that already run Google Search Ads, or are about to start. It works best wherever a single new customer is worth a meaningful amount, which covers trades such as plumbing, HVAC and roofing, professional and legal services, clinics and practices, and plenty besides.

Shreyash Gupta, who founded The Ad Meter and built the software it runs on. He also manages Google Ads for Best Buy at Publicis Groupe, and has done for close to two years, so the methods here come from running retail search at scale rather than from theory. There is no account manager layer: the person who wrote the system is the person watching your account, which is part of why the fee is what it is.

The system connects to your Google Ads account through the official Google Ads API. From there it reads the account directly: search terms by cost, campaign structure, match types, ad performance and conversion paths. It then builds campaigns, writes and tests ad variants, and produces landing pages at a volume no manual process would attempt, so the winning combination is found by testing rather than by opinion. You approve what goes live in your account.

Because the expensive part is automated. A traditional agency prices the hours a person spends reading reports, writing ads and building pages, and many of them charge a percentage of your ad spend on top, so their fee rises every time your budget does. Our fee is flat. The analysis and build work runs through software, the human time goes into the decisions that actually need judgement, and the money you are not paying in retainer can go into the ad budget instead.

$1,000 once to set the account up, then $750 per month to manage it. The monthly fee is flat and does not scale with your ad spend, so increasing your budget costs you nothing extra in fees. Your Google Ads budget is paid directly to Google and is entirely separate from this.

Connecting the account, a full audit of what is already there, keyword and search term research for the services and areas you actually serve, campaign and ad group structure built from scratch, ad copy, landing pages, and conversion tracking configured so a real enquiry is what fires it. It is the work that decides whether the monthly management has anything solid to manage.

We build. Within 48 hours you receive a brand kit with logo concepts, a palette, typefaces and a one page brand direction, a landing page built around it, and an audit of your Google Ads account. It arrives by email, it is free, and it is yours to keep and use whether or not you ever reply.

There is no catch, and there is a commercial motive. The same automation that runs client accounts is what makes the first build cheap enough for us to give away, so we would rather show you finished work on your own business than ask you to believe claims from a company you have never heard of. Some people who like the work then ask us to manage their ads, which is the paid service. If you take the build and never speak to us again, that is a fine outcome and it costs you nothing.

You do. Human oversight stays in the process, and significant account changes are approved before they go live. The software does the reading, building and testing; a person decides what is worth spending money on, because the software does not know which jobs are profitable for you.

Yes. The account stays yours. We work inside it with access that you grant from your own account and can revoke at any time. We never ask for your password, and nothing is transferred to us.

The search terms report read by cost rather than volume, match types and where they drift, gaps in negative keywords, whether conversion tracking requires a real enquiry to fire, whether phone calls are tracked at all, how campaign budget is split against the services worth the most, ad and landing page relevance, and settings that quietly cost money such as search campaigns opted into the Display Network.

Google Search campaigns, keywords and match types, the search terms report and negative keyword lists, ad copy and testing, landing page alignment, conversion tracking, location and schedule targeting, and performance reporting. The system runs continuously rather than in a monthly review cycle, so waste is caught in days rather than at the end of the month.

No. Your Google Ads budget is paid directly to Google and is entirely separate from our management fee. We never take custody of your ad spend.

Not for the free build. The form is two fields and the build comes back by email. A 30 minute call is available if you would rather talk it through, and it is how paid management starts, but nothing about the free build requires it.

The free build comes back within 48 hours of the form. If you decide you want ongoing management afterwards, setup work begins once you grant account access.

No. Anyone quoting a specific performance number before examining your account is guessing. What we commit to is the work described here and a straight read of what we find.